We are not a franchise — as matter of a fact, we are the exact polar opposite.
Franchises want you to be them. They want you to look like them, act like them, sell like them and manage like them. Oh, and they want you to do the work and then pay them for the privilege of acting like (and looking) they tell you to.
We believe that you know who your audience is better than we do and your growing your brand equity is one of the most important things you can do.
Not only do we want to help you to be you, we want you to do what you do best. Let us do the rest.
See the difference?
The $150,000 Solution is Not a Solution
For $25,000 to 50,000 up front and the equivalent of $50,000 to $100,000 or more per year, a franchise will provide a website, templated print materials, some software, access to their version of training and of course, an invitation to their yearly convention.
But they don’t give you any help to run it.
Essentially, the franchise promise is to provide you a pre-packaged set of tools that you may or may not need, and the opportunity affiliate with a large national organization.
Oh, you already have a website? Sorry, you have to use ours.
Oh, you already have a print templates? Sorry, use ours.
Oh, you already have a logo that really works well? Sorry, you have to use ours and we have to approve any modification.
And did I mention that you lose your brand?
Let You Be You
With Covalence, we want you to continue to brand as yourselves.
We are believers in the local movement and that nothing is more local than business. We believe that you know who your audience is better than we do and your growing your brand equity is one of the most important things you can do.
Furthermore, we want you to focus on growing your business, not administering it. Our decades of proven success in the creation, growth and management can provide you with the leverage you need in order to get to the next level.
We want you to brand our services as your own. When you do, we all win.