Sales is to Accounting as Apples are to Stationwagons
The mindsets of the accountant and the salesperson are as different as can be, but for the Broker/Owner, accounting is a requirement that cannot be ignored. And when the client calls or the agents have questions, accounting is one of the first things that gets put off.
Accounting is both time consuming and difficult. From escrow management to prompt commission payments, accounting is a core function of the business. Do it incorrectly your agents will leave, your clients will scream, and your broker’s license will be at risk. Good accounting is expensive, but bad accounting is even more so.
Financial Literacy is Critical
Cash flows, EBITDA, AP, AR, and ROI all are a part of the financial literacy that every business owner should understand. A business built on a solid accounting foundation is a business that understands where it is going.
Our team has managed complex organizations and can help you understand your business on a financial level.